Blog

Stay ahead in organic marketing

At Go Spread, we explore how branded visuals drive organic reach, and are building the tool stack to help you win on LinkedIn. Learn what drives engagement, why Meet Me visuals matter, and how leading brands are adapting.

Event Marketing

Employee Advocacy Events: How to Get Your Team Posting About the Events You Attend and Host

How to get your own employees posting on LinkedIn about the trade shows, conferences and summits your company attends or hosts, without a twelve-page policy.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Conference Participant Visuals Creator: The Complete Solution for Organizers

What a conference participant visuals creator does, how organizers set one up, and how participant graphics turn attendees into organic LinkedIn reach.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Meet Me Badge: Digital Event Badges That Drive LinkedIn Engagement

A meet me badge is a digital event badge made for LinkedIn: the attendee's photo, your branding and a "meet me at" line. Why it makes networking start weeks before the event, which badge types to offer and how to create them for every attendee.

Tammo Elsner, author at Go SpreadTammo Elsner
Best Event App for Networking: 8 Tools Compared 2026
Event Marketing

Best Event App for Networking: 8 Platforms Compared for 2026

The best event app for networking is the one guests actually open. Eight networking platforms for conferences and summits compared on price, AI matchmaking, meeting booking, sponsor value and whether guests have to install anything.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing Agency Guide to Virtual Summit Engagement
Event Marketing

Event Marketing Agency Strategies for Higher Virtual Summit Engagement

How an event marketing agency can raise engagement for client virtual summits with attendee and speaker graphics that people share on LinkedIn.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Marketing Agency: Social Sharing Kit Software
Event Marketing

Event Marketing Agency Guide: Software for Speaker and Attendee Social Kits

Managing speaker and attendee social kits across client summits requires smart software. Learn how your agency can generate personalized graphics at scale.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Photo Booth Software for LinkedIn Share on Events
Event Marketing

Event Photo Booth Software: Drive LinkedIn Reach for Conferences

Learn how virtual event photo booth software helps organizers turn attendee graphics into high-converting organic posts on LinkedIn.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Marketing

HR Employer Branding: Why New Hires Need Pre-Made Graphics

HR teams should provide pre-made graphics for new hires to boost organic reach and strengthen employer branding from day one.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Speaker Announcement Template Design Guide for Event Marketers

Create speaker announcement templates that keynote presenters actually share on LinkedIn, and send one link so every speaker gets their own branded card.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Event Attendee Engagement Ideas: Get Conference Participants Posting on LinkedIn Before Day One

Discover practical event attendee engagement ideas to get conference attendees, speakers, and sponsors sharing personalized graphics on LinkedIn before your event.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Marketing

LinkedIn Event Marketing: Do Event Pages or Attendee Posts Drive More B2B Registrations?

Discover whether LinkedIn Event pages or attendee posts drive better B2B conference signups and learn how social advocacy scales organic reach.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Event Promotion Strategy: How to Drive B2B Summit Ticket Sales Organically

Learn how to drive B2B summit ticket sales through organic social advocacy from speakers, attendees, and sponsors without heavy paid social ad spend.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Marketing

Pre Event Marketing: How to Incentivize Early Registrants to Share Attendance

Pre event marketing strategies that turn early registrants into advocates: sharing flows right after registration, incentives that do not erode ticket revenue, speaker kits and the metrics to track.

Valentin Spörk, author at Go SpreadValentin Spörk
LinkedIn

LinkedIn Event Banner Size Guide 2026 (Plus Free Templates)

The LinkedIn event banner size in 2026 is 1280 x 720 pixels (16:9). Here are all LinkedIn image sizes for an event campaign in one table, why older guides say 1584 x 396, and the share graphics that do the real work.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Event Visitor Templates: Ready-to-Use Designs for Every Event Type

A practical guide to event visitor templates: which variants to build for conferences, meetups, and hybrid events, and how to distribute them so attendees actually share on LinkedIn.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Tool for I'm Attending Graphics: The Platform Comparison Guide

What a tool for I'm attending graphics has to do once hundreds of attendees use it: no login, locked branding, prepared captions and numbers for the organizer. How Go Spread works, how it compares to Canva, and when building your own makes sense.

Tammo Elsner, author at Go SpreadTammo Elsner
Analytics & ROI

Event Marketing ROI: How Attendee Graphics Deliver Measurable LinkedIn Results

How to calculate the event marketing ROI of attendee-shared LinkedIn graphics: the metrics to track, an earned media value formula you fill in with your own CPM, and how to report it to sponsors.

Tammo Elsner, author at Go SpreadTammo Elsner
LinkedIn

LinkedIn Captions for Events: Pre-Written Templates That Get Shared

Pre-written LinkedIn captions for events are the biggest driver of attendee sharing. Learn how to write captions that maximize engagement.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

LinkedIn Events: The Complete Guide for Organizers in 2026

Everything organizers need to know about LinkedIn Events in 2026: how to set them up, promote them, brand them and turn registrants into your biggest reach channel.

Tammo Elsner, author at Go SpreadTammo Elsner
Packed conference hall of attendees engaged with a speaker on stage, illustrating event marketing that grows registrations
Event Marketing

How to get more people attending my conference (event marketing playbook)

A practical 2026 event marketing playbook for filling more seats at your conference: fix the funnel first, activate speakers and attendees as LinkedIn distribution, run a 90-day content wave, recruit sponsors as marketing muscle, and track the five numbers that actually matter.

Tammo Elsner, author at Go SpreadTammo Elsner
LinkedIn

How to get event attendees sharing on LinkedIn without paid ads

How to get event attendees posting on LinkedIn without paid ads: the 4-part friction-free system, a 2-week playbook, caption prompts, and an ROI framework.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Best attendee advocacy platforms for LinkedIn reach (2026 guide)

A 2026 guide to attendee advocacy platforms for LinkedIn reach: Go Spread, LiveDab, InGo, Im-Attending, Meetmevisuals and more, plus the playbook for speaker, partner and employee advocacy.

Tammo Elsner, author at Go SpreadValentin Spörk, author at Go SpreadTammo Elsner and Valentin Spörk
Analytics & ROI

How to Measure B2B Event Marketing ROI (Beyond Leads)

Most B2B event ROI models stop at leads and pipeline. They miss the largest, cheapest channel the event already owns: the organic reach of everyone attending.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

How to Market an Event: 12 Tactics That Fill the Room in 2026

How to market an event in 2026 without burning budget on paid ads: 12 tactics covering pre-event, during-event and post-event reach for B2B and community events.

Tammo Elsner, author at Go SpreadValentin Spörk, author at Go SpreadTammo Elsner and Valentin Spörk
Event Marketing

How to get speakers and attendees sharing your event on LinkedIn

Build a system that gets speakers, sponsors, and attendees posting about your startup summit on LinkedIn before doors open, no ad budget required.

Tammo Elsner, author at Go SpreadTammo Elsner
LinkedIn

How to boost organic LinkedIn impressions for your conference

Corporate conference organizers can generate hundreds of thousands of organic LinkedIn impressions without paid ads by activating speakers, executives, and attendees as organic distribution channels.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Free event marketing tools for LinkedIn branded visuals in 2026

A practical guide to free event marketing tools that turn attendees into LinkedIn promoters, with benchmarks, must-have features, and how to activate them.

Tammo Elsner, author at Go SpreadTammo Elsner
Event attendees networking and sharing branded LinkedIn posts before a professional conference
LinkedIn

Pre-event LinkedIn marketing: 7 strategies that build organic visibility

Seven proven pre-event LinkedIn marketing strategies that drive organic visibility without ad spend, from speaker activation to attendee advocacy.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Event Marketing Best Practices for B2B Conferences in 2026

The event marketing best practices that actually move the needle for B2B conferences in 2026: pre-event activation, attendee advocacy, sponsor visibility and post-event reach.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Marketing

Event Branding Ideas That Actually Drive Attendance

Event branding ideas that move past logos on a slide and into the hands of your attendees. 11 concepts we have run or seen run on conferences, summits and corporate events, with notes on which ones drive LinkedIn reach and ticket sales.

Valentin Spörk, author at Go SpreadValentin Spörk
LinkedIn

How to Promote an Event on LinkedIn: The Organic Playbook

How to promote an event on LinkedIn without burning ad budget. The 5-step organic playbook we run with conference organizers, summit teams and corporate event leads, including the exact share assets and timing that compound into hundreds of thousands of impressions.

Tammo Elsner, author at Go SpreadValentin Spörk, author at Go SpreadTammo Elsner and Valentin Spörk
Event Marketing

Tool for Meet Me Visuals: Why Go Spread Is the Top Choice in 2026

What a good tool for meet me visuals needs to do, from brand-locked templates to captions and analytics, and how Go Spread compares with Canva and custom development.

Tammo Elsner, author at Go SpreadTammo Elsner
User-Generated Content

User Generated Content for Events: The Complete Guide to Attendee-Created Visuals

How to get user generated content for events through branded attendee graphics that drive organic LinkedIn reach, from templates and captions to the adoption funnel.

Valentin Spörk, author at Go SpreadValentin Spörk
LinkedIn

LinkedIn Graphic Creator for Events: Turn Attendees Into Brand Ambassadors

How a LinkedIn graphic creator built for events gets attendees posting branded graphics, and what to look for in templates, captions and analytics.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

I'm Attending Graphics: Event Promotion on LinkedIn

How I'm attending graphics drive organic LinkedIn reach for events. In our partner analyses, 100 posts generated 250,000+ organic impressions.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Speaker Visuals for Events: Let Speakers Post on LinkedIn

Create speaker visuals for events that drive organic LinkedIn reach. Complete playbook for organizers using Go Spread.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Conference Marketing Strategy: How Attendee Advocacy Outperforms Paid Campaigns

A modern conference marketing strategy uses attendee-shared LinkedIn graphics for organic reach that paid advertising cannot match: timeline, channels, metrics and common pitfalls.

Valentin Spörk, author at Go SpreadValentin Spörk
Event Marketing

Meet Me Cards: Personalized Event Cards That Spark Conversations

Meet me cards spark pre-event conversations on LinkedIn. Create personalized event cards that drive organic reach.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Attendee Graphics: How to Turn Every Participant Into a Marketing Channel

How branded attendee graphics turn participants into marketing channels on LinkedIn. In our partner analyses, 100 posts generated 250,000+ organic impressions.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Event Graphic Creator: Build Branded Visuals Your Attendees Will Actually Share

What a good event graphic creator needs for Meet Me At graphics and organic LinkedIn reach. In our partner analyses, 100 posts generated 250,000+ impressions.

Tammo Elsner, author at Go SpreadTammo Elsner
LinkedIn

Meet Me At Event Graphics: The 2026 LinkedIn Playbook

Meet me at event graphics are among the most credible and cost-effective kinds of reach you can get before an event. Here is how we run them, what they deliver, and how to set them up without a designer.

Tammo Elsner, author at Go SpreadValentin Spörk, author at Go SpreadTammo Elsner and Valentin Spörk
Event Marketing

Meet Me Visuals: Create Professional Event Graphics That Drive Reach

Meet me visuals are personalized event graphics that attendees post on LinkedIn to invite their network to meet them. What makes a good one, which captions work, when to send the link and how to create them for every attendee.

Tammo Elsner, author at Go SpreadTammo Elsner
Analytics & ROI

LinkedIn Impressions for Events: How 100 Shares Generate 250,000 Views

How LinkedIn impressions for events add up when attendees share branded graphics, what drives the number, and why 100 posts generated 250,000+ impressions in our partner campaigns.

Tammo Elsner, author at Go SpreadTammo Elsner
Event Marketing

Sponsor Activation at Events: Branded Graphics That Deliver Measurable ROI

Sponsor activation at events through branded LinkedIn graphics provides measurable exposure and trackable ROI for sponsors.

Valentin Spörk, author at Go SpreadValentin Spörk

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